TL;DR

We launch all planner covers and layouts at the same time for each collection and don’t add new options mid-season. Some items do get restocked, but not all of them.

If you see a “Notify Me” button: that item is coming back.

If you don’t see the button: that cover, layout, or style is not scheduled for restock.For everything coming up next, check our Upcoming Releases page.

How Our Launches Work

Every planner collection we create is designed as a complete, cohesive little family. Each cover pattern and layout is thoughtfully planned months before launch, and once a collection is released, we don’t add new covers or new layouts mid-season.

Here’s our typical launch rhythm throughout the year:

January/February: Undated planners and accessories
April/May: Academic (July–June dated) planners and accessories
September/October: Yearly dated planners and accessories (for the upcoming calendar year)
November: Accessories and gifting items

With every collection, we introduce brand-new cover patterns to keep things fresh, inspiring, and fun. What you see on our site at launch is exactly what’s available for that season.

How Restocks Work

As our team and community have grown, we’ve been able to restock certain customer favorites during the season. Restocks help keep popular items available a bit longer, but they’re still limited and depend on both demand and production timelines.

A few things to know:

Restocks only apply to items in the current collection.
We do not introduce new cover patterns or layouts after launch.
Not every sold-out item will return.

The easiest way to check whether something is coming back is to look directly on the product page:

If you see a “Notify Me” button:
That item is planned for a restock. Add your email, and we’ll send you a gentle little note the moment it returns.
If you do not see a “Notify Me” button:
That specific cover pattern, layout, or style is not scheduled for restock this season.

Once a pattern sells out and isn’t being restocked, it won’t return as a planner for that release cycle. But don’t worry — we’re always dreaming up new designs, and favorites sometimes find their way back into accessories.

If you want a peek at what’s ahead, our Upcoming Releases page shares all the upcoming dates and details.

Restock & Launch FAQ

Why don’t I see a “Notify Me” button on the item I want?

If the “Notify Me” button isn’t showing, that typically means the item is not planned for a restock. Only items that are officially returning will display the button.

Do you restock planners?

Sometimes, yes. We restock select planners and accessories throughout the season when demand is high and production allows. If an item is returning, you’ll always find the “Notify Me” button on its product page.

If something is sold out, will it definitely come back?

Not necessarily. Some items do return, but many sell out for the season and won’t be restocked.
A quick rule of thumb:

Notify Me button = returning
No Notify Me button = not returning

Will you restock a pattern or layout that wasn’t offered in my preferred style?

We wish we could make every pattern in every layout, but once a collection launches, its lineup is set. If a pattern wasn’t offered in your preferred layout, we won’t be adding it later in the season.

Do patterns ever return in future collections?

Every now and then, yes. While most patterns are designed just for their collection, some customer favorites make special appearances as accessories or get reimagined in a fresh way later on. It’s never guaranteed, but it’s always fun when it happens.

How do I get notified about a restock?

Head to the product page of the item you want.

If you see the “Notify Me” button, enter your email and we’ll reach out the moment it’s back.
If you don’t see the button, that item isn’t expected to return this season.

Where can I see what’s launching next?

Our Upcoming Releases page is always the best place to find sneak peeks, launch dates, and what we’re currently excited about in the studio.